This is great. It's simple and it's a reminder that one of your most powerful levers for influence is consistency. The template is good but sending the memo every week means:
(1) Increased trust - they can depend on it
(2) Improve the organizational skill of actually reading updates
(3) Over time you'll start to get feedback, helping you make the updates more relevant and useful
I heard the podcast last week, got really inspired by Shit It Friday and decided to launch a bi-weekly newsletter on Growth for internal stakeholders in our organization and the feedback has been pretty amazing as well!
This is awesome, I'm going to start doing this. I've been putting it off for too long, thinking it would create more noise, not less. But then I realised that I've been deconstructing noise in my weekly newsletter outside of work. This is pretty much the same. And I can see how in a world of noise, this becomes a strong lever. Thanks for encouraging me to try, Adam!
I think weekly or bi-weekly consistency is key. It’s a good cadence for accountability. The audience depends on the content - I sent this to leaders and stakeholders across the company as well as the entire exec team which I was a part of. Entire company… probably not if your company is really large. You can also ask people to “opt-in” via Slack.
I tried to keep them concise with a link to lean in and learn more. I found that helped to maintain readability. Also tried to find other ways of sharing engaging customer research and data outside of an email.
This is great. It's simple and it's a reminder that one of your most powerful levers for influence is consistency. The template is good but sending the memo every week means:
(1) Increased trust - they can depend on it
(2) Improve the organizational skill of actually reading updates
(3) Over time you'll start to get feedback, helping you make the updates more relevant and useful
Thanks!
Yes! The consistency of sending every week was the real magic. People missed it when it didn’t go out on Friday.
It is amazing to see this here Adam!
I heard the podcast last week, got really inspired by Shit It Friday and decided to launch a bi-weekly newsletter on Growth for internal stakeholders in our organization and the feedback has been pretty amazing as well!
That’s so great to hear, but I think you mean “Ship” It Friday 😂
Haha yes I meant Ship lol 🤦♂️
Such a great piece! Definitely going to develop an approach along these lines.
Thanks Felipe! Let me know how it turns out.
I like this approach and I will try it out. Great example of async communication too.
Thanks Niels! Let me know how it goes.
This is awesome, I'm going to start doing this. I've been putting it off for too long, thinking it would create more noise, not less. But then I realised that I've been deconstructing noise in my weekly newsletter outside of work. This is pretty much the same. And I can see how in a world of noise, this becomes a strong lever. Thanks for encouraging me to try, Adam!
Of course! Let me know how it turns out. Already got one screenshot iof someone trying it at their company today!
Thanks for the template. We have a way of communicating results company-wide, but we do not have a practice of this weekly consistency.
Who would you suggest to address this update to? Would you send it to the entire company?
I think weekly or bi-weekly consistency is key. It’s a good cadence for accountability. The audience depends on the content - I sent this to leaders and stakeholders across the company as well as the entire exec team which I was a part of. Entire company… probably not if your company is really large. You can also ask people to “opt-in” via Slack.
I tried to keep them concise with a link to lean in and learn more. I found that helped to maintain readability. Also tried to find other ways of sharing engaging customer research and data outside of an email.